Asics originally began as the Onitsuka Co and was founded on 1st September 1949 by Kihachiro Onitsuka making trainers in his home town of Kobe, Japan. Asics is an acronym of the Latin phrase ‘anima sana in corpore sano’ which translates to ‘a sound mind in a sound body’ and conveys the company’s ethos and mission – to encourage exercise as a lifestyle to promote total wellness of mind, body and spirit. For over 70 years now Asics has been creating cutting edge running shoes, trainers and athletic clothing for men and women which crosses over onto the street with effortless style. With no compromises on style or quality Asics is the perfect brand to find here at Designer Outlet Sales.
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